In the world of commercial real estate there’s a lot of room for improvement in the area of content and data.  And when you mention data everyone always goes to research and analytics.  What we think of is data and content related to marketing a commercial space.  Businesses want to understand the characteristics of a space before they go see it.  They also want to know characteristics about the space and building in the context of running a business.

Common questions:

How will my employees commute to this space?

Are there local amenities?

How good is the building security?

Rofo is aggressively encouraging and promoting the use of video to market office space. The reason is that we’ve witnessed incredible results for both businesses and landlords when video is used.  Office space listings like the one at 182 2nd Street in San Francisco are getting far more views and inquiries.  We will soon be showcasing the listings with video on Rofo knowing the help it provides to both parties. translator directory .