How do I lease my vacant space quicker?
Posted by: Garrett K.
Listing Suggestions
There are several ways to help a listing lease quicker on Rofo. Below are some tips to help your listing stand out from the rest and lease sooner!
Title
Users on Rofo click on descriptive titles over 74% of the time as their first property choice. Think about words that they would identify with and are descriptive. Try to call out what you feel are the best features of the space and identify them in the title. Some example could be:
-High end space in premier high rise downtown with great natural light and four offices
-Great space with parking in ideal neighborhood for a start up
-Nice space for a non profit with building that is 80% NPO’s
Pictures
On average, most users gravitate towards listings with pictures. People want to see the space and envision themselves working there. If you have pictures available, definitely put them on your listing. If you don't have any, you should consider taking one good one and uploading it to your listing.
Space Size
If the total square footage you list on your ad is a range (200-2,000 square feet), you might want to consider entering the space as separate spaces.
Pricing
Be as clear and upfront as possible in the ad. Users of Rofo rarely click on spaces that are unpriced. If you know what the expected expenses are for a certain space, add them to the description. If you want to advertise any special offers like free rent, offer them in the title or description.
Description
Many users of our site search based on specific types of space or for spaces that are targeted towards specific users. Make sure to call out sublease or shared space opportunities as they are very desirable for those seeking short term opportunities. If you feel your space is a great opportunity for a non profit, a start up, or professional service firm, please identify this in the description. Build out and special features of the building should be identified as well.
Timing
Be very clear when the space will be available. If you are flexible on timing, please state so!
Following these suggestions should help you connect with the right company quicker using Rofo. Good luck!
Last updated: 10.02.2008 10:15 AM